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Preview:
When a day spent bored at home turned into a scroll on Pinterest turned into buying soy wax and teaching herself how to make candles, I doubt today’s guest could have imagined that ten years later candle making would be how she spends her days and pays her bills!
Did you know that out of all five senses, scent is the one most closely tied to memories? Something I’m sure Katy Daly Weiss, founder of Big White Yeti Candle Company, thinks about as she formulates new scents in her candle studio aka test kitchen. And while making candles may not come with a fancy title, creating lasting memories in the homes of families all around the world… well, that’s pretty cool for a day’s work.
From the power of saying “yes” to handling supply chain issues, and all the ebbs and flows a decade of business brings, today we are stepping into the shop of Big White Yeti.
——————- FULL SHOW NOTES COMING SOON ——————-
More from this Episode
To hear the rest of the story and what Katie is up to now, press play on the player above for the full interview or click here to download the transcript.
RESOURCES MENTIONED:
Etsy Ecommerce Site
Faire Online Wholesale Marketplace
Artery Ink Wisconsin
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Katie Daly Weiss
Katie is a Milwaukee, Wisconsin based lifelong entrepreneur currently focused on her company, Big White Yeti. She’s a mom, a wife, relentless researcher, and chaser of process improvements. She’s been running Big White Yeti since early 2013 and has grown her small business from making candles on the stovetop of a one-bedroom apartment to a thriving home fragrance company focused on making seriously good smelling products for direct-to-consumer, wholesale, and private label clients.
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POSTED:
February 9, 2023
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