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Six Figure Art Business working Part-Time! Sarah’s Story.

One of the greatest honors of my life (other than being a wife to Kyle and mama to Madelyn) is getting to help others build businesses around the life they want to live. Each month we spotlight one of our incredible students and this month I’m beyond thrilled to feature Sarah Bourne Rafferty and her […]



One of the greatest honors of my life (other than being a wife to Kyle and mama to Madelyn) is getting to help others build businesses around the life they want to live. Each month we spotlight one of our incredible students and this month I’m beyond thrilled to feature Sarah Bourne Rafferty and her incredible success story in her art business!

A few months ago Sarah reached out to me sharing how she made six figures working just 20-30 hours by defining enough for her personal needs and business expenses. Since “Defining Enough” is a money philosophy I hold near and dear to my heart, I knew I had to have her share how this same philosophy has impacted her own life and business!

Without further ado, Meet Sarah, a cyanotype artist (her beautiful designs are one of a kind!)


Let’s start with some fun stuff! Lightning Round, here we go:

Tell us what you do: 

I am an artist working mainly with cyanotype, the oldest photographic process. I create originals, art prints, and products. I am also an online educator and mentor to artists.

Vice/Guilty Pleasure : 

Watching silly girly shows like Firefly Lane and Sweet Magnolias while drinking white wine with home + garden magazines

Favorite Snack :

apples with natural peanut butter. Everyday!

Something you’re proud of: 

I am so proud of this business I have built! My 12-year old self wouldn’t believe it.

What you’re currently working on: 

I am working on a wallpaper and textile line for Spring of 2023 with a late March/April release! It is a dream project that has taken way to long to finalize. 

We probably wouldn’t guess…

I LOVE hotdogs!

Best advice ever received? 

Just start. (my husband about this business)

Currently Reading/ Listening to/ Watching: 

Watching: The Established Home (Stoffer Home on Magnolia Network!)

Listening: Enchantment: Awakening Wonder in an Anxious Age

Reading: Profit First + DO/OPEN How a simple email newsletter can transform your business

Can’t live without… 

Pet snuggles (we have a cat and a dog)

Secret Fantasy Job: 

Professional Skateboarder 

What do you want everyone to know reading this? 

I think the best thing to have come out of this creative career is the amazing women I have met along the way. I have made so many friends in my adult life that I never thought possible. I think these connections have felt as rich and meaningful as friends from highschool and college. What we are all doing takes a lot of self actualization, a lot of energy and a lot of time – my creative community makes it possible for me to deep a little deeper and keep going.


Let’s talk turkey, I mean, Business! 

How did you hear about Shanna? 

online via “If I Made – Pricing for Creatives”

In what ways have we worked together so far?! 

The Blueprint Model

My Blueprint Year

The Money Club (our new membership community!)

Why did you decide to work with Shanna?

Shanna had so much to offer that was very clear and incredibly inspiring. I loved how she was able to bring together her finance experience and artist/creative desires and heart. I felt like she was speaking directly to me.

Tell me about the big ‘aha’ moments you had during The Blueprint Model! 

What is enough? (This changed everything for me.)

Tell me about one change or success you’ve experienced since working together! 

I use Shanna’s planner like it is my Bible. I record everything, I have monthly start meetings, monthly end meetings, I do my Profit Loss at the end of each month (usually the first few days into the next month) I started recording my time to see how much I actually work, I set goals and return to them over and over. Basically she gave me a structure by which to run my business and I am so grateful. 

Okay, real talk— What would you tell someone considering buying a course or working with Shanna? 

all of the above!! And also that her perspective is one that balances growth and making money while also understanding that a good life isn’t just the money we make but the time we invest in other things like our families, friends, organizations we love etc.

You really changed everything with your question of What is enough? and then your planner has led me to a really focused, organized and productive running of a business without anyone but me. I brought in over 6 figures last year working about 20-30 hours a week.

— Sarah Rafferty, Podcast Listener, Student and Raving Fan!

Sarah, thank you so much for sharing more of your story and experience working together. I am so grateful for such amazing students like you! And loved getting to know you better through this spotlight! 

Want more inspiration? Plenty more stories that are sure to inspire you, Click Here for more Student Success Stories! If you’re ready to feel empowered in your personal and/or business finances, I’d love to work together either 1:1 or or through my signature program, The Blueprint Model!





The Blueprint Model

The Money Club

My Blueprint Year Goal Setting Course & Business Planner

Consider the Wildflowers Podcast



Atwater Designs

Sarah Bourne Rafferty is the artist and owner of Atwater Designs: a cyanotype design studio. Rafferty creates original artwork, art prints, paper goods, textiles, and wallpaper. She is obsessed with nature and that feeling that you get on a long walk, where the natural world opens up your heart and lets the good stuff in. Her work is a wish and a hope to bring that feeling to the viewer, instilling both a sense of wonder and nostalgia.


Website | Instagram | Pinterest




May 23, 2023

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From no paydays to regular paychecks, Fear of charging to confidence in pricing, no money left over to a show on the Magnolia Network...


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