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When asked what “Margin” is, I once had a client say she thought it was a setting on Microsoft word ☺️(which it is!) … but it’s also a really important financial term every creative entrepreneur needs to know! Truth 7 of 10 : Margin (aka whitespace) is everything! THIS IS TRUTH SEVEN OF A TEN […]

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Hi my name is Shanna and I LOVE podcasting. Guys, this interview with Davey Jones of the Brands that Book podcast is SO good! I’m sharing FIVE common money pitfalls and how to avoid them. I think you’re going to relate so much to this conversation with Davey and get some strategies you can implement […]

Common Money Pitfalls + How to Avoid Them!

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Do you remember the initial enthusiasm you felt (or are currently feeling) about turning your passion hobby into a creative business? I do! I quit the corporate finance world of black power suits and three-inch high-heels (goodbye bunions, hello entrepreneurship) and jumped into the startup world with an Atlanta based fashion designer …. well you […]

20 Creative Entrepreneurs speak out : "What is the hardest thing about pricing my work?"

I know, I know, I say this every time I share an SS Feature – but this podcast interview with Jenna Kutcher on the Goal Digger Podcast Episode 56 : How to break down your business finances is quite possibly my favorite. It’s SOOO good guys! While this Episode of the Goal Digger Podcast is […]

Four Numbers to Know | Business Finance

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Have you ever discounted your price out of fear that the client would say no to what you actually wanted to charge? My friend Kaitie Bryant said it this way: “I charged (wait for it!) $250 for my first wedding I shot and probably felt bad for taking any money. It’s been such a journey […]

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I’m a natural encourager. But today, I’m not going give you a pep talk. You know why? Because you probably won’t believe me. Know how I know? Because most of the time I don’t believe me! It’s probably hard to imagine me, Shanna Skidmore, sitting here asking myself “does my work matter?” “Are you kidding […]

Overcoming Fear as an Entrepreneur

Do you ever struggle to talk about money with your clients? Let me guess. You jumped into business because you were great at your craft. You did paper goods for your own wedding and wanted to try your hand at it for more. Or like me, you grew up in the garden with your grandma […]

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Ever wish you could skip over the understanding of your business finances? Does all the business nitty gritty feel like a Debbie Downer? Talking about money feels gross, you just want to create! In this Podcast Feature with Beth Kirby of Raw Milk, we’re talking all things business and finance and how understanding your business […]

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You decided to start a company. Awesome! Now what?! You start Googling things like, “First steps to starting a business,” or “First steps to starting a photography business,” or, “How to make a business legal.” Create a business plan? Umm… What is a business plan? Choose a business structure? Umm…. What is a business structure? […]

Hey you! There is money sitting unopened in your inbox. Let’s do something about that, shall we?! Your inbox is at 9,400. You know you need more business, but you can’t even stay on top of the business you’ve booked now. There are inquiries sitting unread, unopened, and unresponded to. Your job is overtaking you! […]

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When was the last time you bought something and paid way more than you expected to pay? I remember exactly when that was for me: last January and Frye boots. Here’s the story. I had just released my signature program, The Blueprint Model, for a second year. Each time doors open for my business, I […]

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Can I ask you question?…. How much money would you be content with making this year? Seriously… stop reading for a second, and get a number in your mind. For all of you follow-the-directions types out there … a) yes, I mean after taxes b) and yes, by content I mean, as dictionary.com puts it, […]

WILL YOU BE NEXT?

From no paydays to regular paychecks, Fear of charging to confidence in pricing, no money left over to a show on the Magnolia Network...

BUSINESS + FINANCIAL STRATEGISt

Calling all business owners seeking financial guidance— I've got your back!